Wednesday, 07 March 2018 16:17
Making Your Content Human Readable Low conversions from Ad Spend In this segment we are looking at making your publications consistent and readable. To contour your ad ideas and budget to your target which ultimately is the goal. Correcting the poorly performaing campaigns that lead to wasted clicks is essential and every click costs you money. Most ad companies have you locked into lenghty contracts, so big changes to your campaigns are subject to the terms and conditions that have been agreed. Get into their Shoes By creating exact or as close as personas profiles is probably the greatest starting point for any campaign as this could be the difference between converting and confusing your potential leads. You are probably reading this article because you have the following; Website Targeted Ads Ton of Traffic Low Conversions The ending list of promises that you will reach number one and as your business grows alongside your online presence the return of your Investment (ROI) is limited or non-existent.
Published in Marketing
Saturday, 10 September 2016 01:33
Published in Social Media